TrustRadius launches 1,800 top-rated reward badges in over 500 product categories.
AUSTIN, TX, May 11, 2022 /PRNewswire/ — TrustRadius, the most trusted search and review platform, today announced its eighth annual top-rated award winners. Over 60,000 customer reviews were evaluated based on customer sentiment to choose the top-rated software products in 501 technology categories.
For the past eight years, the TrustRadius Top Rated Awards have provided unbiased, industry-wide recognition for B2B technology products based on customer sentiment. This year, TrustRadius plans to launch 1,800 award badges on its website.
“Our annual awards will have a huge effect throughout the year, providing useful direction to buyers visiting the TrustRadius review site,” said Vinay Bhagat, founder and CEO of TrustRadius. “But the rewards are just an extension of our daily goal: to provide B2B technology buyers with the authentic, verified reviews they need to make informed decisions.”
TrustRadius’ rating system for their top-rated awards is a direct response to a common problem encountered in the review site industry: award ceremonies simply serve to reinforce the opinions of analysts or industry insiders. industry, rather than elevating the genuine opinions of real-world users.
“Our biggest goal is to bring transparency to the market,” said TrustRadius’ vice president of research, Megan Headley. “By analyzing the feeling of using the product in conjunction with an algorithm called the trScorewe aim for a truly objective scoring method, eliminating bias or supplier influence on awards.”
The trScore, which calculates a product’s score based on a weighted average of recent reviews and ratings rather than a simple average, calculates and then amplifies honest feedback from real customer experiences and feedback.
Ranking data points for top rated rewards include:
- Evaluation – Products must have a trScore of 7.5 or higher
- Recency – Products must have at least 10 new or updated reviews in the last 12 months
- Relevance – Products must receive at least 1.5% of traffic volume in that category
About TrustRadius: TrustRadius is the most trusted search and review platform for business owners to find and select the right software for their needs. Decision-makers across all industries rely on trusted, peer-based advice and research from TrustRadius. Sellers engage and convert high-intent buyers by telling their unique stories through rich reviews. Over 12 million visitors a year create and interact with high-quality content and review data on Trustradius.com. Based at Austin, TXTrustRadius was founded by successful entrepreneurs and is backed by Mayfield Fund, LiveOak Venture Partners and Next Coast Ventures.